I kept this silent at the time.
The Head of Global Brand contacted me to say that they had been working on this project for a year and kindly asked me to delete the tweet.
That feeling when the lead dev scrolls through commits asking Who merged that PR? Sacrebleu! 😂
It seems reasonable to talk about it now thats all in the past.
Did someone deploy updates to the Sendinblue feature page by accident? 🙂
14th April I was comparing customer.io and Sendinblue for a project and stumbled upon a strange feature page on Sendinblue (sendinblue.com/features/).
Theres no mention of a rebrand to Brevo in any press release, no social posts and the Learn More… link goes go a holding page.
See full Brevo formerly Sendinblue page
Brevo.com doesn’t have anything on it either, mega lolz.
I wonder if someone at Sendiblue pushed the rebrand update to the live site by accident.
Update, 3PM CET
Within 20 minutes of tweeting about it the page was restored, leak confirmed!
Has @Sendinblue leaked a rebrand to Brevo? I can’t find any press release, any posts anywhere and the read more links to a holding page on https://t.co/urgaDm90CB (https://t.co/pcJeVNfsmf) #brevoleak
— Jay Sharp (@sharpi_sh) April 14, 2023
Trademark
It seems Brevo was trademarked on the 6th December 2022
https://b-reputation.com/fr/public/498019298
https://uspto.report/TM/97872041Â